As someone who feels queasy every single time I am on the selling end of a sales pitch sales, I find this reframe of a sales interaction refreshing and calming. Once I give myself a moment to gut check and affirm that I genuinely want to help people (and know that my company has top notch services to do so) I can show up to pitch in an authentic way. I can do that through staying present in the moment and building relationships through storytelling.