Last week I moderated a panel discussion on developing your personal brand. There was a lot of debate amongst the panelists and audience members regarding how much we share from our personal lives when in a professional setting. Should you have two Instagram account? (My intern recently told me about FINSTA vs. RINSTA, and my mind was blown.) Do we stay buttoned up - both on the inside and outside - and keep our hobbies, passions, and feelings at bay?
Here’s my philosophy. Meld the professional with the personal. Be yourself and use storytelling as your guide. Here are six ways that crafting your personal narrative will help you professionally.